Welcome to

Located in Dalton, Georgia, the flooring mecca of the world, the American Floorcovering Alliance was formed in 1979 to promote the floor covering industry. As a not for profit association, we promote the industry’s products and services to the world, and educate our members and others through seminars, press releases, and trade shows.  A wide variety of services and benefits are offered to assist our membership in promoting their business and growing the entire industry.

Any company may become a member of our association if they are in the floor covering industry or a floor covering related industry and have offices located in North America. Our association is financially supported by membership dues and trade shows and is governed by a board of directors elected from within the membership.